Market Probe’s pharmaceutical and healthcare division includes experts who have worked in the industry for over 20 years. This team has participated in projects encompassing a wide variety of therapeutic areas including:

Cardiology (Unstable Angina—IIb/IIIa Agents)
Central Nervous System (Parkinson’s Disease, RLS)
Cholesterol Reduction Agents
Gastroenterology (IBS, GERD)
Neurology (Epilepsy, Antispasmodics)
Osteoporosis / Post-Menopausal Health
Pain and pain management
Psychiatric (Antidepressants, Antipsychotics, Insomnia) CNS

Not only are we recognized for our advanced analytical capabilities and reporting accuracy but also for our unparalleled sector knowledge with expertise in key business areas including:

Physician Relations
DTC Advertising and HCP Communications
Brand Equity and Positioning
Message Effectiveness
ATU and Brand Tracking
Conference Impact Evaluation
Prescriber Segmentation
Professional and DTC Concept Testing
Health Outcomes Research
Market Probe provides pharmaceutical and healthcare clients with the experience, insight and accuracy required to drive strategic business decisions and navigate an ever-changing global business environment.